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While the business objectives and requirements were yet to be defined, we focused on thoroughly understanding the necessary technological changes.
Our primary challenge was to create a reference architecture and narrative that would resonate with all stakeholders in context, regardless of their cross-functional roles and geographic locations.
“We place digital at the core of our business to connect and win and to connect in a digital world. We worked seamlessly with Full Force Digital to build the right reference architecture and communications to support the commercial operational plans“
Making it happen
We executed a deep-dive exploration of HGIS’s current situation and created an external reference case tailored to Heineken. Then we delivered a technical roadmap addressing the future needs of the organisation’s digital ambition, including the engagement and delivery phases.
Results and value
Amidst organisational changes, Full Force Digital created the right level of confidence within the relevant teams of Heineken IS to engage with success and deliver the reference architecture.
Understanding technology, changing consumer needs and company dynamics led to a plan that supported Global Heineken IS to meaningfully contribute to their ‘Commerce in a Digital World’ strategy.
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“A joy to support the orchestration of technology to business relevance; building on the belief that a strong digital technology foundation is an enabler of improving business results”
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Partner
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Gazelle