Ensuring the success of Rituals' omni-channel e-commerce landscape by crafting a memorable online selling ceremony, offering exceptional content and performance. Effectively managing the MarTech landscape is vital and a key enabler for the delivery of the ultimate customer experience.
Full Force Digital orchestrates this optimization process by designing future architecture, coordinating with stakeholders and guiding the journey towards the end-goal. This includes implementing headless CMS, automating DAM processes, enhancing enterprise search capabilities, delivering a PIM solution and progressive web apps.
As a result, Rituals has effectively accomplished centralized management of all channels from a single source, leading to notable simplification and elimination of redundancies (faster time to market), while simultaneously enhancing quality. This comprehensive approach ensures that all customer touchpoints, including their flagship webstore, are being optimized to cater for future requirements.
Rituals is a Dutch-based beauty brand that offers a range of luxurious and holistic products for the body and home. Their products are inspired by Eastern traditions and use natural ingredients to enhance overall well-being. The brand is committed to sustainability and has initiatives in place to reduce its environmental impact, including using recycled materials in packaging and supporting reforestation projects.